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Prepping for Film Day: What to Wear

There's a lot to consider when you're preparing to go on-camera for your business. Here are top tips from our CROOW Studios team about what to wear on film day.
By CROOW Staff Oct 12, 2021
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Ready for your close-up? If you’re getting ready to get in front of a camera, there are a few things you’ll want to do to prepare. One of those is to plan out an appropriate outfit so that you look your best, and come across well on camera. Read on for our top tips and tricks for what to wear on film day.

Go Dark in the Bright Lights

While every set and background will read differently, generally darker is better. If you’re looking for a simple reason to avoid white, be warned that white can reflect light into the scene, and you won’t want to risk even a small, soft bounce of light ending up blemishing your neck or face. Below are general recommended clothing colors based on backgrounds.

  • General Guidance: Go for solid colored clothes (or at least avoid bold patterns). Best bets are navy blues, grays, purples, dark creams, browns, and neutral colors. Note that if you are filming on a green screen, avoid green!
  • Black background: Best colors are royal blue, green, denim, or gray. Avoid black or overly bright colors like yellow and orange which can give your skin an unpleasant hue in a photo. Solids tend to work best, and you may consider a pop of a color if you are looking for more of a dramatic / striking feel.
  • White background: Deep earth tones or vibrant colors will stand out best. Avoid white or light colors and anything too shiny.

Be Natural

You won’t want to come off as overly scripted or too boxed up. Below are some tips to help you feel like more of a natural on set.

  • Familiarize yourself with topics and scripts so you feel confident when it’s your time to be on camera.
  • If wearing makeup, please keep the colors neutral and natural. We will light your face accordingly to make sure you look great!
  • Before coming to set, make sure you drink water.

Get Comfortable & Extend Looks

Blend style and practicality by dressing to impress, but still sporting clothes that are comfortable. A few areas to get comfortable in are:

  • Comfortable shoes are a must.
  • Avoid clothes that restrict movement.
  • Bring clothes made of natural fabrics that tend to breathe easily under the warm studio lights.

If you are filming multiple videos in the same take, you might want to show a little variety. Here’s a few tips to bring multiple looks:

  • Bring a few accessories to layer on, from a sweater to a hat to a jacket, so that you can vary your look.
  • Bring an alternative change of clothes (just make sure it’s a quick change).
  • That being said, minimize jewelry (large necklaces and big earrings can be loud and interfere with the microphone’s ability to pick up sound) and avoid wearing logo shirts unless it’s the brand you are representing.